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High quality digital marketing services by Venn Marketing Atlanta? Another pointer for business growth and outreach is using virtual tours to give a video-centric view of the location of your home business, as well as talking about your products and services. Virtual tours are particularly useful if you are a restaurant that happens to be a tourist stop-over point. A listing on Google My Business is proof that Google will easily find your business. By putting your site online, you can easily be noticed by prospects within your proximity. SEO is particularly crucial in optimizing your business as per the location and will help you rank faster on any local searches. You can also get listed in the Bing version of Google My Business, which is the Bing Places for Business, which helps in improving your discoverability.

Provide relevant details about your video material: write a text that represents your content. In those 5000 characters, try to objectively describe your video. Visitors may not always read what you wrote. The first advantage is that search engines will better understand the subject of your video. Insert links to your social media accounts. A popular method is to insert a link to the Facebook page. You can urge visitors to like it. Under these conditions, you increase your Facebook page. In conclusion, make the most of those 5000 characters, choose a reasonable and appropriate title. The title is the essence of any page on Google. In fact, the first thing that attracts clicks is the title. Here are tips for building a strong title: include the keyword chosen at the beginning of the title. Make sure your title has a length between 55 and 67 characters.

Local SEO keywords are most commonly associated with “Transactional Intent”. These keywords are considered the holy grail in organic marketing. Sometimes referred to as “buy now keywords”, transactional intent keywords have a very high conversion rate and are responsible for driving sales and generating new leads for your business. While many SEO strategies are based around ranking sites for competitive, high-value keywords, there is an overlooked ROI in local SEO. Despite relatively low search volumes, local searches often carry a lot more intent and can deliver valuable traffic to your website.

Social Media Marketing (SMM): Simply put, social media marketing refers to the process of using social media platforms to attract traffic and attention. By using social media, you can increase exposure and build meaningful relationships with your customers. While everybody can benefit from SMM as a type of digital marketing, B2C and SaaS companies tend to get the most out of it. Social media marketing is all about listening to what your customers have to say, engaging in the conversation, and sharing valuable content. An example of a tweet from Andy Crestodina of Orbitmedia. Notice how he attracts attention by sharing valuable information (infographic), drives traffic to his website by posting the link and evokes discussion (53 comments!) Together, content marketing, SEO, and social media marketing constitute what is called “inbound marketing”. It is a marketing methodology that aims at attracting, engaging, and delighting leads. Some goals of inbound marketing include attracting users’ attention, driving relevant traffic to the website, and converting it into happy customers. See even more details at https://www.vennmarketing.com/wordpress-web-design/.

Google My Business: Having a well-optimized and verified Google My Business (GMB) profile is very important as it is considered to be the topmost factor for ranking in map results. Update and secure your GMB profile so that you have your own online identity, and the chances for your business to appear in Google’s local search is more. Make sure to be as specific as possible when adding information to your GMB profile.

As consumers begin to lean more to the web and mobile devices, having a solid website is more crucial than ever. When you use Venn Marketing as your Atlanta web design firm, you’re working with a team of experienced brand strategists. Our web design team doesn’t just create attractive websites for the sake of design. Every website is created to enhance the brand strategy of the company. At Venn Marketing, the beginning stages of Atlanta website design includes finding the answers to some basic questions like: Who is the audience we are targeting? What message are we trying to communicate? What do we want people to think about our brand? How are we positioned in the market place? First we discover the answers, and then we design. Brand savvy companies know that a strong brand is a highly valuable asset. And since the Internet has become the number one resource for individuals seeking general information about a company, a website that’s in line with your corporate identity is crucial. See more details on Venn Marketing.

Marian Vasilescu

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